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Why WordPress Website Maintenance is Critical for Businesses

Why WordPress Website Maintenance is Critical for Businesses

Apr 1, 2023 | Website Maintenance

 

In the current digital era, having a website is essential for businesses to create an online presence and connect with more customers. Yet building a website is just the beginning. A website that isn’t constantly updated can soon become out of date and exposed to security risks, harming a company’s brand and ability to succeed. Because of this, WordPress website maintenance is essential for businesses to keep their websites updated, safe, and functional.

More than 40% of all websites on the internet are powered by WordPress, one of the most well-liked content management systems (CMS). It is a well-liked option for organizations of all sizes because of its user-friendly interface and a sizable library of plugins and themes. Yet, the potential of security concerns like malware and hacking increases with its broad use. These dangers can be avoided and a website’s security maintained with regular website maintenance. This may entail installing security tools like firewalls and two-factor authentication, backing up data, and updating plugins and themes. The website is kept secure from prospective attacks via regular updates, which also guarantee that any bugs or vulnerabilities are remedied.

Here are a few reasons why site maintenance is important for your WordPress site:

1. Performance:

For a website to work and perform well overall, site maintenance is essential. The website’s continued speed and effectiveness are guaranteed by routine upgrades to plugins, themes, and the WordPress core. Unmaintained websites frequently become sluggish and difficult to use, which can significantly affect user experience and turn off potential customers. A website’s performance or load time can also have an adverse effect on search engine optimization (SEO) ranks, making it more challenging for companies to find potential clients through organic search.

 

2. Fixing Bugs and Errors:

No matter how well a website is created and designed, it will still contain flaws and problems. Fixing these flaws and faults to make sure your site is operating properly is known as site maintenance. You can make sure that your website is user-friendly and simple for visitors to browse by resolving these problems and errors. According to a survey by WP White Security, 52% of WordPress vulnerabilities are caused by outdated WordPress software, themes, and plugins.

 

3. Securing Your Site

It is essential to protect your website against hacking attempts and other online dangers. To keep your site secure and stop data loss or theft, regular security updates and backups are crucial. Site maintenance may also include eliminating any spam or unwanted information that has been posted to your website.

 

4. Protecting Your Reputation

A well-maintained website can also aid in enhancing a company’s overall branding and image. A website that is out of date and isn’t updated frequently can create the impression that a company is unprofessional or has failed. On the other hand, a properly maintained website demonstrates a company’s dedication to offering a top-notch online experience and can favorably affect client perception. An excellent user experience on a well-maintained website can greatly influence the success of your online business.

 

5. Improving SEO

Search engine optimization (SEO) is crucial for increasing website traffic. By removing broken links, optimizing graphics, and lowering page load times, site maintenance can boost your SEO. Also, well-maintained websites are favored by search engines and may receive better placement in search results as a result. According to HubSpot, the top 5 results on a search engine results page receive 75% of clicks.

 

6. Saving Time and Money

In the long run, you can save time and money by consistently managing your website. Site maintenance can stop serious issues from becoming more time-consuming and expensive difficulties. Frequent improvements and updates will help increase your site’s functionality and lessen the need for maintenance or reconfiguration.

 

Conclusion

In conclusion, maintaining your website is a crucial aspect of running a WordPress site. It guarantees that your website is safe, and secure, and offers a good user experience to your visitors. You may save time and money, increase your SEO, and safeguard your online reputation by undertaking routine site maintenance.

In order to maintain your website operating efficiently and to prevent any serious issues, it is advised that you plan site maintenance at least once a month. You have two options for site maintenance: you may take care of it yourself, or you can employ Rimshot Creative and our monthly site maintenance package. Regular site maintenance is essential for the success of your online business, regardless of the method you use to maintain your site.

If you are considering building a new website or revamping your current one, getting started on a monthly website maintenance program at the start is a great idea. Let us know how we can help get you started.

The Benefits of Building an ADA Compliant Website

The Benefits of Building an ADA Compliant Website

Feb 12, 2023 | Website Accessibility, Website Design

Website Accessibility ADA Compliance.

Building an ADA-accessible website offers a multitude of advantages that can dramatically transform your business. Enhancing the accessibility of your website not only expands your customer base but also boosts your online presence while ensuring compliance with legal regulations.

ADA Accessible Websites Opens Doors

An accessible website doesn’t just open doors to a significant market segment; it also ensures that you meet the legal requirements of the Americans with Disabilities Act (ADA) and 508 compliance. Moreover, it goes beyond compliance by enhancing the user experience for all visitors, simplifying navigation, improving search engine optimization (SEO), and boosting overall site performance. By promoting social responsibility and diversity while reducing the costs associated with maintaining and updating your website, an accessible website becomes an invaluable asset for your business.

ADA Website Accessibility Improves Your Site For Everyone

Invest in accessibility and unlock a world of possibilities. By embracing accessibility, businesses can expand their reach, ensure legal compliance, elevate user experiences, boost search engine optimization, elevate website quality, and champion social responsibility and diversity, all while being cost-effective. Discover the transformative power of an ADA-accessible website or discuss creating a new ADA-compliant website with us. Let us help your business thrive in a digitally inclusive world.

 

ADA Compliance Improves Search Ranking

Making your website accessible is not only important for ensuring inclusivity, but it also holds great potential to boost your online visibility and attract more visitors. Major search engines like Google consider accessibility a vital factor when ranking websites. By improving the accessibility of your site, you can significantly enhance your search engine ranking, resulting in increased traffic and more potential customers coming to your website. Don’t miss out on this opportunity to optimize your online presence and drive meaningful engagement with your target audience.

 

Building An ADA Compliant Website Improves Site Performance

Improve the overall quality of your website by making it accessible. Accessible websites are well-structured, leading to faster loading times and greater user-friendliness. This, in turn, reduces bounce rates, a common problem for many websites. By keeping users engaged for longer periods, you increase the likelihood of them making a purchase or taking other desired actions.

 

Building An ADA Accessible Website Promotes Inclusion

Moreover, ADA website accessibility not only supports social responsibility and diversity but also serves as a testament to businesses that genuinely prioritize the needs of all their customers, including those with disabilities. This commitment to equal access sends a powerful and positive message about the business, fostering increased brand awareness and nurturing customer loyalty.

 

Building An ADA Compliant Website Reduces Costs

Finally, discover the undeniable benefits of maintaining and updating an accessible website. You’ll be amazed by how cost-effective it can be compared to inaccessible websites. Why? Accessible websites are thoughtfully structured, boasting a consistent layout that streamlines changes and content updates effortlessly. In stark contrast, navigating through inaccessible websites becomes a daunting task that consumes valuable time and incurs unnecessary expenses. Embrace the accessibility advantage today and witness the remarkable ease and efficiency it brings to your online presence.

 

In conclusion…

Building an ADA-accessible website brings a wide range of benefits. It not only expands your reach and ensures legal compliance, but also enhances the user experience, improves search engine optimization, elevates website quality, promotes social responsibility and diversity, and maximizes cost-effectiveness. By investing in accessibility, businesses can unlock the advantages of an ADA-compliant website, strengthening their online presence, attracting more customers, and solidifying their brand.

If you are interested in learning more about how you can make your current website ADA accessible with our simple plug-in solution from Accessibe or would like to discuss creating a new ADA-compliant website from scratch, please let us know.